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Comment by MarkTaylor posted on Pentax lenses price increasing by 15-90%? at 04/04/2012 - 19:01
Pentax may lose some customers through this, but if they do the right deals with the high street chains they could well gain more than they lose. While online retailing is now massive, most first time DSLR buyers probably still go to large high street stores, and that's the market Pentax will be aiming for.
Comment by MarkTaylor posted on Pentax lenses price increasing by 15-90%? at 04/04/2012 - 13:39
I didn't understand how the 1650mm came into it as any lens in front of any sensor cant change focal length hence I assumed you meant FOV.
Best regards
Comment by MarkTaylor posted on how many Q owners? at 04/04/2012 - 04:58
Pentax may lose some customers through this, but if they do the right deals with the high street chains they could well gain more than they lose. While online retailing is now massive, most first time DSLR buyers probably still go to large high street stores, and that's the market Pentax will be aiming for. If they intend (as hinted) to expand their DSLR range and sustain it, they have to pull in far more fist time DSLR buyers than they are right now. And if that's the market they're aiming for, they're going to want as close as possible to a level playing field in that market. Who wouldn't?
Comment by MarkTaylor posted on Pentax lenses price increasing by 15-90%? at 03/04/2012 - 22:53
The Pentax Q with K-mount adaptor is a very interesting prospect as it would be the equivalent of something like a 3.5x teleconverter (compared to APS-C).
1650mm (rough 35mm equivalent) at F/4 anybody? Get yourself a DA* 300 and a Pentax Q...
Best regards.
Comment by MarkTaylor posted on how many Q owners? at 03/04/2012 - 22:37
Comment by MarkTaylor posted on how many Q owners? at 03/04/2012 - 22:16
Having stood and listened to advice given to prospective customers in our local Jessops store I would never take or send anyone there.
I also overheard a salesman in the same store advise a customer that a certain model of bridge camera was 'the only one on the market to offer a hot shoe'. At least the UV filter advice could be put down to ignorance at a pinch, if one were feeling generous. This one is simply an outright lie.
Comment by MarkTaylor posted on compact with a decent viewfinder at 03/04/2012 - 21:50

Comment by MarkTaylor posted on Robin at 22/03/2012 - 02:54
Based on a new leaked image, it looks like the successor to the Pentax K-r will be called the "K-z". While this remains a rumor, it seems quite credible at this point, and we expect to learn more about this upcoming camera in the coming days.
Pentax is already being criticized for this name choice, as "KZ" is a known abbreviation for the German word for "concentration camp". Let's hope that the name ends up changing, or that we've misinterpreted the blurred image!
Comment by MarkTaylor posted on KR Replacement... It's starting at 22/03/2012 - 02:42
Comment by MarkTaylor posted on KR Replacement... It's starting at 21/03/2012 - 18:25


It's hardly in a vacuum Mark. CaNikon have a virtual stranglehold over the DSLR market at good old street B&M retail outlets, Pentax are not going to be able to break into that with the range of cameras/lenses they currently offer and pricing their lenses higher just to offer those outlets a higher profit margin is not going to help ramp up sales at all (something that their ex-current prices and profit margins could possibly do with better professional marketing).
Not that B&M is the future of camera/lens sales anyway. If Pentax are heading in that direction it seems rather strange, to say the least, when the world is embracing (if it hasn't already embraced) the internet as the way forward. I'm not saying B&M will go out of existence anytime soon but it certainly isn't the long term future you hinted at. Maybe Pentax would have been better off looking at, and implementing, more advanced methods of marketing and sales for on-line sales.
I've seen how this goes before, albeit in a different industry. If Pentax want increased visibility in high street stores they absolutely have to take this step. The stores are not even going entertain the idea of talking to them about it as long as online retailers are still permitted to undercut their prices.
As others have mentioned, Pentax most likely intend to reduce their prices in the coming months, but the crucial point is that they will keep the restrictions on discounts retailers can offer in place while doing it.
One can only assume that retailers will be given carte blanche to offer huge discounts or special deals.