Pentax FA Limited lenses usa cheaper with 250 off

Usa Price drops;
For those of you who have been waiting for savings on the Pentax FA Limited lenses in the US, those savings are finally here! You can now save $250 on the FA 31mm F1.8, 43mm F1.9, and 77mm F1.8
77mm is then £380...
http://www.pentaxforums.com/news/big-savings-on-pentax-fa-limited-lenses.html

Er, no.

You have to buy a K-5 IIs first. No sale prices on the lenses.

And this is US only. So the pound sign is not appropriate.